Re: CADDX NX-6 question from homeowner

["Mark Leuck" <m..leuck@xxxxxxxxxxx>]

"Jim" <alarminex@xxxxxxx> wrote in message
news:1112557451.025293.201900@xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx

Crash Gordon® wrote:
> Coerce?
>
> Does Ferrari coerce people to buy their product? They're exclusive,
not anyone can service a Ferrari. I don't buy your argument. If you
don't want to sell Ferrari don't, sell plain vanilla. My clients like
the products I sell - 80% of them are Ferrari type consumers - the rest
I sell plain vanilla to also.
>

The products that you refer to as Ferrari products is simply a sham
that you've bought into and now have to suck your client into, to
justify you traping them into using it. Those products usually don't
have any more "useable" features than any other product. The simple
fact is, it's "exclusive" simply for the fact that it isn't used by
most dealers, therefore you like to describe it as a positive feature,
when, in fact it's simply keeping your clients prisoner. You're
obviously not going to admit that, but, that's what it winds up to be,
as far as the end user is concerned whether you intend it or not.

Going by that logic then Napco would also be considered an exclusive product
since it's market share is a drop in the bucket and it isn't used by most
dealers compared with DSC, ITI and Ademco