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Re: Tom's aiming for the "Big Time"



On May 16, 6:48=A0pm, tourman <robercampb...@xxxxxxxxx> wrote:
> On May 15, 3:09=A0am, OnlineAlarmQuotes <cont...@xxxxxxxxxxxxxxxxxxxxx>
> wrote:
>
>
>
> > On May 14, 2:53=A0pm, Jim <alarmi...@xxxxxxx> wrote:
>
> > > From Security Systems News
>
> > >http://www.securitysystemsnews.com/article/online-alarm-quotes-gets-f.=
.. <
>
> > Oh man here we go :)
>
> > Wait until you read the article in Locksmith Ledger.
>
> > I would though like to give thanks to many of you with whom I have
> > corresponded over the last umpteen years here.
> > It wouldn't be truthful if I didn't say each and every one of you came
> > to mind as this was being created. The majority of people here are the
> > very type of members we hope to recruit.
> > We want the small guy. We want the guy who puts pride in his work. We
> > don't want the guy looking to sell me 300 deals from door knocking per
> > month.
> > What I created was a program that will make a one man show as
> > competitive as the big boys without having to sell your soul.
> > Think of it as an all you can eat buffet. You pay for the plate, we
> > have 40 items on the steam table, some of which you will like and some
> > you won't. Enjoy the ones you like and leave with a full tummy.
>
> > There are alarm dealers here who have been in this business almost as
> > long as I have been alive yet they pay much higher rates on equipment
> > and monitoring than many other companies. If they paid less they would
> > compete better because they do a better job.
> > If they had access to capital they could take on larger jobs. If they
> > could accept renters without exposing themselves financially they
> > would.
> > If they ever had a shot at receiving qualified leads from the net
> > they'd close more.
> > We bring all of that to the table and then some. We can save you money
> > on equipment. We can save you money on monitoring. We can give you
> > access to cash options. We can make you competitive without you
> > becoming another one of the whores that infest this industry. We are
> > supposed to compliment your business rather than corrupt it.
> > The more members we enroll the stronger we become. We already have
> > more members than some other "dealer" programs (70+), and by the end
> > of June we should have close to 300 members.
>
> > I've told you guys before to put the egos to the side and get in touch
> > with me. Anyone that installs systems would be foolish if they didn't
> > at least investigate our entire offer.
>
> > For the record I was wearing a tank top during a conference call in
> > which we closed a deal with a manufacturer.
>
> RHC: Tom, there are no egos at play here ! I'm sure everyone here
> wishes you the best of luck in your venture. We were only making the
> point that it could be risky, and I / =A0weI are simply hoping you're
> going into it with your eyes open and you've done your homework.
> Friends can be concerned about other friends you know.....:)) <

I think you misunderstood my comment on ego.
What is meant is that quite often dealers will think they already have
everything figured out and they couldn't possibly do any better than
they are, so they don't bother investigating new opportunities. That's
letting ego get in the way. The majority of members of Online Alarm
Quotes save money each time they order equipment.
Here are some numbers for you to chew on that will show you just how
valuable this service is to a dealer.

Did you know the average cost to generate a sale is $400.00? Pay per
click, yellow page ads, marketing brochures, mailings, outbound
telemarketing, etc.
Most dealers shy away from advertising because of the enormous out of
pocket cost involved.
With my program your cost would be a set membership fee that would
entitle you to receive qualified leads in your area.
So let's say the program is horrible and can only produce one sale a
year for you. That's $400.00 that remains in your pocket.
Maybe we can only save you $15.00 on equipment purchases per install
and say you only do 50 installs per year. That's another $750.00 that
remains in your pocket.
Let's say you use our funding for renters to accept 2 new clients in a
year and they both have poor credit. That would put $1200.00 in your
pocket but knock out equipment and overhead so drop that down to a
$600.00 net profit on those 2 deals.
Forget referrals, and forget income from service. Forget every other
benefit of membership. Consider that to be gravy.
OK so we are sitting on a total of $1,750.00 in added revenue to your
business over the course of a year if all you do is use it minimally.
Wait! Deduct the basic membership fee of $500.00. That leaves you with
a $1,250.00 profit.
Did you have to do anything out of the norm to achieve that? No.
Would you like to have an extra $1,250.00 in your pocket.

Realistically this program, if used properly, will help the average
dealer generate an additional $4,000.00 per month in net profit
without selling your soul to the devil.
Even the guys that are trying to wind down their careers should jump
on board and take the extra $4,000.00 per month.

And Robert, for your information you and Jim were two of the people I
had in mind when I designed this. Not saying I want you two to join
because we're not in Canada and we can't accept "Anonymous" on our
contracts but I designed it to attract two very intelligent guys on
the opposite ends of the spectrum. That's why I wanted to thank you
and Jim for helping me with me over the years even though you didn't
realize you were doing so. My program had to have something that could
attract everyone, including two old codgers that are set in their
stubborn ways. Some facets you won't like. Some facets he won't like
but there are plenty of other facets that you could benefit from.
Neither one would touch funding, or marketing benefits but who would
refuse a qualified sales lead and who would refuse discounted
equipment pricing? Would you turn down a qualified lead? Not a
customer looking for a zero down but an honest to goodness qualified
lead. Would you insist on paying more for your equipment or would you
buy under a program that would save you money?




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