Re: Interior Design Industry News

[++ <spasi@xxxxxxxxx>]

Dezignar=E9 wrote:

Thanks for posting the article.

>
>      PRESS RELEASE
>     Urban Mapping Makes Neighborhood Data Available Free of Charge Thro=
ugh=20
>API
>    http://www.dezignare.com/whatshot/08/jan/09.geotargetting.html=20
>Interactive Local Search Becomes User-Friendly
>     SAN FRANCISCO, Calif., Jan. 9, 2008 -- Urban Mapping, Inc. (UMI) th=
e=20
>leading provider of enhanced of local interactive content, today announc=
ed=20
> =20
>

Reading the line above, it is difficult to see what is being sold. =20
Enhanced what?

>the introduction of its free API for neighborhoods, allowing developers =
to=20
>build applications that are designed with local search in mind. More=20
>information is available at http://urbanmapping.com/freehoods.
>
>      Neighborhood boundaries are of significant value across the local =

>search and interactive real estate landscape as they represent how users=
=20
>think about space, something ZIP code boundaries have proven woefully=20
>inadequate at providing. The UMI neighborhood database contains more tha=
n=20
>25,000 distinct neighborhoods, each geographically defined. Coverage=20
>includes more than 1,000 cities and towns in the United States. A Canadi=
an=20
>and European product includes an additional 100+ cities.
>
>      "We are thrilled to make UMI's neighborhood database available to =

>developers. Those involved in local search have been craving a tool to=20
>translate fuzzy space into something meaningful, and our Urbanware(TM)=20
>product does that," commented Ian White, CEO of Urban Mapping. "Informal=
=20
>space represents how people think and it's high time for application=20
>developers to have intuitive, user-friendly tools."
>
>      Because UMI already provides its core database to leading portals,=
=20
>companies within the search marketing ecosystem are able to leverage the=
=20
>same geographic definitions for the same geographic keywords. Using the =

>Urban Mapping geographic definitions, smaller organizations can reap=20
>benefits previously unavailable to them.
>
>      Developers may register for the free neighborhood API at=20
>http://urbanmapping.com/webinquiry.html.
>
>      Urban Mapping's Urbanware products enhance the value of local cont=
ent=20
>for interactive platforms. Its flagship product, Urbanware Neighborhoods=
, is=20
>a database of informal space, is used by all major portals, map platform=
s=20
>and Internet yellow page publishers including Microsoft's Virtual Earth,=
=20
>MapQuest and YellowPages.com. The company also offers a database of mass=
=20
>transit systems and a novel geotargeting solution focused on the needs o=
f=20
>local search. For more information about Urban Mapping, visit=20
>http://www.urbanmapping.com.
>
>      Urban Mapping and Urbanware are trademarks of Urban Mapping, Inc.
>      Source: Distributed by eReleases - http://www.ereleases.com 10640 =

>Jones Road, Kingsville, Maryland 21087
>
>      Contact: Rebecca Fachner, T: 415-946-8170 x81, E:=20
>press@xxxxxxxxxxxxxxxx
>
>      Website: http://urbanmapping.com
>
>
>
>
> =20
>