Fw: [OT] BSkyB patents ad skipping for digital video recorders

[Gareth Cook <g@xxxxxxxxxx>]

There will probably be 2 subscription packages - normal and anti-ad (of
which you pay much more !)

G.

Gareth Cook
SWG EMEA North Account Manager
IBM SWG - BTE Office - Lotus Park, Staines, TW18 3AG
Office: +44 (0)1784 445166 - Mobile: +44 (0)7980 445166
AIM Chat : TheBoyG - MSN Chat : chat@xxxxxxx
email: g@xxxxxxx


----- Forwarded by Gareth Cook/UK/IBM on 06/01/2005 09:39 -----

Discussion
Main Topic

"Phil Harris" <phil@xxxxxxx>
Yesterday 21:39

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Subject:
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RE: [ukha_d] [OT] BSkyB patents ad skipping for digital video recorders
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Category:





Sky providing the ability to automatically skip ads would be a damn fool
thing to do given that they depend on both subscriptions and advertising
for
revenue...

Phil

> -----Original Message-----
> From: Keith Doxey [mailto:ukha@xxxxxxx]
> Sent: 05 January 2005 21:36
> To: ukha_d@xxxxxxx
> Subject: RE: [ukha_d] [OT] BSkyB patents ad skipping for
> digital video recorders
>
>
> Being able to skip ads means that there is coding stating
> when the adverts start and stop.
>
> Many moons ago there were rumours about SKY wanting to STOP
> people from skiping the ads in the same was as you cant skip
> the Copyright warning on a DVD.
>
> The codes that can be used to "jump over" a portion of a
> broadcast could equally easily be used to "force you" to
> watch them :-(
>
> Just thought I would point that out.
>
> Keith
>
> > -----Original Message-----
> > From: Mark McCall [mailto:lists@xxxxxxx]
> > Sent: 05 January 2005 12:52
> > To: ukha_d@xxxxxxx
> > Subject: [ukha_d] [OT] BSkyB patents ad skipping for digital
video
> > recorders
> >
> >
> >
> > http://www.engadget.com/entry/1234000700025861/
> >
> > M.
> >
> >
> >
> >
> >
> >
> >
> >
> >
> > Yahoo! Groups Links
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> >
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>
>
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