LG puts DLP into rear projection TV

["Kenneth Watt" <kwatt@xxxxxxx>]

THE first rear projection TV to use digital light projection technology is
to be launched in the UK by LG Electronics and Texas Instruments.

The technology is TI's and is usually found in digital theatre projectors.=
=20

At the heart of the DLP system is a digital micromirror device (DMD)
optica=
l
semiconductor chip which has up to 1.3 million tilting microscopic
mirrors.=
=20

These work as optical switches to create a high-resolution image.

Apart from high picture quality, the other benefit of DLP technology can be
seen in the depth of the new 44in widescreen display LG and TI are bringing
to the UK this spring - it is just 15in.

LG managing director Jay Lim said: "LG's partnership with TI and the
use of
DLP illustrates our vision to continuously develop and introduce the latest
consumer display products. LG invests over =A33.5 million every day in
research and development which allows us to deliver the latest technologies
to our consumers; DLP is just one example."

At Texas Instruments DLP products division, European marketing manager Ian
McMurray added: "Texas Instruments is delighted to be working with LG
Electronics in introducing this new TV featuring DLP technology to the UK.

"The combination of DLP tecnology and LG's undoubted expertise is
bringing
consumers a large-screen TV that has outstanding picture quality and is
remarkably slim, lightweight and attractive."

More details of the new DLP TV will be available shortly.=20