TiVo - Proof of crap marketing

["Mark McCall" <mark@xxxxxxx>]

Visited our local PC World yesterday. I've got friendly with one of the
guys
that works in the business depart there.  He's into his tech, has a
nice HC
setup with 400 odd DVDs, carries an iPAQ etc.  We were asking each
other
what was new and I told him I'd got a TiVo. "What's that" he
said!? He
hadn't a clue, never heard of it.  Had to explain exactly what it was
and
what it did. His PCW is adjoining Currys too, scary.

Come on TiVo, launch a decent, informative marketing campaign!

M.


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