[Message Prev][Message Next][Thread Prev][Thread Next][Message Index][Thread Index]

Re: Intresting alarm Commercail Cleveland TV



Nick, Alarmforce has a very high presence here in Canada. They are a
very large player in the field, who promote the "two doors and one
motion" security concept very heavily, and have been very successful
selling what you and I would consider to be a terribly deficient
system into the low end residential market. Their systems are
typically non-supervised wireless systems, installed as rental units
for $25 a month, with their "installers" doing as many as ten systems
a day. They are all about RMR. I suspect, just about every
professional in the business would look at their "systems" and gag !!
Surprisingly though, their customers remain very loyal to them having
been well sold what in my opinion is a very poor bill of goods. I have
come in after the fact and installed a proper system many times after
the client became very disillusioned with their system coverage or
poor service (they don't change batteries; that is a customer
responsibility, and the equipment is non supervised, so guess how well
that works !! )

They are currently heavily into expanding into the US market so you
should expect to see a growing advertising campaign in large metro
centres. IMO, they are the classic case of the 'lick and stick" crowd,
and the company is a triumph of slick advertising over common sense
security ! But if the client is stupid enough to believe their
approach, then frankly, he gets what he deserves !!

Such advertising tactics as you describe would certainly fit the
picture I have of them up here...

R.H.Campbell
Home Security Metal Products
Ottawa, Ontario, Canada

On May 29, 7:30 am, "Nick Markowitz Jr." <nick-markow...@xxxxxxxxxxx>
wrote:
> Was at my sister In laws this week helping her with new horse arena and saw
> a alarm company called Alarm Force advertsing alarms which stated "They
> never send a salesman to your home which trys to jack up cost of alarm and
> sells you items you do not need"
>
> Intresting concept what do they do sell one kit does everyone  get all
> deatails over phone pay installer when done deal?




alt.security.alarms Main Index | alt.security.alarms Thread Index | alt.security.alarms Home | Archives Home