Re: Who are these guys?

[tourman <robercampbell@xxxxxxxxx>]

On Dec 23, 11:37 am, "Roland Moore" <nos...@xxxxxxxxxx> wrote:
> Have you ever noticed that when you do a parts search on google the Bass
> site comes up? I did a parts search and saw these guys. Who are they? Their
> web page claims they are "professional". And yet they push Honeywell gear?
> If you're a "professional" with any sort of reputation with your customer
> base, how in the world would you find the time to run an on line parts
> business? Why would you even want to get into that market with such skinny
> margins if your "professional" business was successful? I can just see
> quoting a customer and then having him or her say wait a minute, "why are
> you charging me these prices when you sell the same thing on line much
> cheaper"? And you get a 24 hour emergency number to call too. Wow.
>
> http://www.doityourselfsecuritysystems.com/index.html

RHC: The market is an ever changing entity. Today, just about anything
you can think of is sold on line, including security equipment. While
you and I might wonder about the wisdom of people buying alarm panels
and then installing themselves, the fact is, some people have chosen
to do this on their own. Many do it simply because they enjoy being do-
it-yourselfers; others do it because of frustration with the
commercial alarm industry and their insistence on long term
contractual commitments before they will even talk to you; others do
it simply because they have chosen (unwisely I might ad) to not have
their system monitored properly. However, that is the real beauty of a
free market system - it will evolve to fill every niche there is
regardless of what anyone thinks about it.

RLB and other online vendors have simply chosen to appeal to this
extremely tiny segment of the total security market. And with a target
market of 300 million people in the USA alone, there is plenty of
business to go around within the ranks of all the marketeers of DIY
equipment. But every market has it's downside. Selling professional
security equipment (much of which is not particularily user friendly)
carries with it the requirement for a certain level of  technical
support. But again the market levels things out - failure to provide
that by any on line vendor will only serve to erode that particular
vendors market share.

Frankly, I don't see why anyone in the professional security industry
would care in the slightest about the presence of this market. It
doesn't in any way impact on professional companies who cater to
customers who only want a system that works properly and can be
depended on to be serviced right by that same company.  And that is
the vast majority of buying consumers ! They have far more important
things to do in their lives than mess around with an alarm
system.People buying professional alarms know the dealer's presence
comes with a price but don't care - that's life (in every aspect of
the market).

All this over concern about the DIY market is a "storm in a teacup" in
my opinion......