Re: Brink's Window Sensor

["Robert L Bass" <no-sales-spam@bassburglaralarms>]

>> I can do the same deal as Bass.

I don't really market to dealers.  Like you, I sell to the public.  However, small dealers often order from us because on some items
my prices are better than what they can get at the same distributors.  A while back one of the then regulars complained online that
my retail prices were lower than what he was paying wholesale.  The guy actually said that I needed to "get with the program" and
raise my prices, presumably so that he could compete better.  I didn't.  I'm still here.  He's not.  Oh, well.

The strange thing is that some installers worry that online dealers are cutting into their market.  That is of course not so since
online sales and DIY in general probably represent less than 5% of the market.  It's a niche.  Companies like mine serve customers
who don't want to sign up for monitoring or who for one reason or another don't want to hire someone to install their alarm for
them.  Those are clients who will not hire a local dealer regardless from whose DIY store they buy.  They're not part of the
installing dealer's potential market.

One poster estimated that DIY represents perhaps 2% of the alarm industry.  ISTR in 2004 the industry did ~$25 billion.  Two percent
would be $500 million.  That's enough for me...  :^)

--

Regards,
Robert L Bass

=============================>
Bass Home Electronics
941-925-8650
4883 Fallcrest Circle
Sarasota · Florida · 34233
http://www.bassburglaralarms.com
=============================>